A Digital Marketing Agency Focused on Maximizing the ROI of your Google Ads
SINGLE GRAIN is a top marketing agency with an expert understanding of paid media, including Google Ads.
In the highly competitive, constantly evolving Google Ads platform, it can be easy to waste money on clicks that aren’t going to convert into a sale. Our team of marketing experts excels at creating Google Ad campaigns that maximize your ROI while maintaining a good ROAS.
How can we be so confident?
To avoid costly mistakes, it’s wise to partner with a digital marketing agency that knows the ins and outs of Google Ads. As a Google Premier Partner, we have years of experience running successful Google Ads campaigns across just about every industry, and our team possesses relevant certifications in Google Ads.
OUR FOCUS: Increasing Your CTR, ROAS, and Predictable Revenue
Only the savviest of advertisers thrive on the Google Ads platform. You can trust our certified PPC experts to make your business stand out among the crowd.?
We’ve worked with a lot of big-name businesses, so we understand how challenging it can be to find, nurture, and convert qualified leads. Our team of PPC experts will create a personalized Google Ads strategy just for your brand using Google’s best practices.
We offer the following Google Ads services that will help you get more clicks, drive more website traffic and convert them into paying clients and customers:
- Expert strategy planning and execution
- Thorough analysis of your industry competitors
- Ad creation and optimization
- ROI measurements and optimization tips
- In-depth keyword discovery
- Ongoing campaign tracking and monitoring
- Regular campaign progress reporting
- Advanced campaign consulting (including geo-targeting and day-parting)
- Back end CRM integration and reporting
- Discovery of new market and medium opportunities
Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that’s why we love working with them.
Just Some of Our Happy SaaS Clients
We Are Masters of the High-ROI Search Advertising Campaign
Whether you’re a venture-backed SaaS startup or a bustling, international Fortune 500 company, Google Ads can offer you plenty of value.
But it’s easy to waste money on the wrong keywords or overpay for a click that’s not going to convert into a sale. That’s why you need to work with a PPC agency that knows what it’s doing, and Single Grain – as a Google Premier Partner – is exactly that.
We’ll work directly with your company to set realistic Google Ads goals based on your unique needs and budget. To do so, we identify the audiences and demographics your business needs to target, and help expand your reach into new, lucrative markets.
We will use any or all of these advertising strategies and techniques:?
- Smart bidding solutions for maximum efficiency
- Display Ads, which is a great channel to scale conversions with cheap CPCs
- Dynamic Search Ads to help make going after non-brand keywords more productive
- A/B testing in paid search headlines to improve ad copy, image and CTA, thus making it easier for more people to convert
- Target CPA bidding, a Google Ads smart bidding strategy that helps get as many conversions as possible at or below your target CPA
- Offline Conversion Tracking (OCT) to connect your advertising efforts with your CRM and track the quality of your Google leads
Our PPC team combines up-to-date advertising strategies, constant optimization, and a (healthy!) obsession with performance to make sure you get the most engagement for your budget with Google Ads.
At Single Grain, we don’t expect you to be satisfied with general metrics that lack any real substance. We provide specific, insightful and comprehensive reports that detail the progress of each of your KPIs.
The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.
How does Google Ads work?
Google Ads is PPC advertising, also known as pay-per-click advertising, which is a popular type of online advertising. In PPC advertising, your business instructs a host (such as Google or Amazon) to display an advertisement on relevant search results or product pages. When a user clicks on your ad, your business is then charged an appropriate cost-per-click (CPC) fee. To keep spending under control, advertising platforms allow businesses to set campaign budgets for just about everything, including cost per click, daily spend, weekly spend, and lifetime spend.
The purpose of PPC advertising is to get users to click on your ad — and then perform another desirable action, such as making a purchase, subscribing to a blog, or contacting your business.
Do you offer any guarantees?
We stand by the value and quality of our work, but we can’t guarantee specific results. However, Google has officially named us a Premier Partner because we’ve shown that our strategies work.
How do you charge?
We can’t offer general pricing information. Every project we take on is tailor-made for each client. Feel free to get in touch with us to get a better idea of what high-impact PPC advertising will cost you.
What makes you different from other Google Ads agencies?
Many agencies use the same formulaic approach to achieve satisfactory results for their clients. This cut-and-paste method of PPC advertising hinders business growth and could cost your business countless dollars in untapped revenue.
At Single Grain, we make sure that every client receives a custom-built Google Ad strategy with their specific goals and desired outcomes in mind. We deliver quarterly plans based on our research, testing and results to ensure you’re always hitting the right audience with the right message at the right time.
Many agencies consider their job done once they’ve driven a form submission, but at Single Grain we work with your CRM and sales team to make sure we’re driving quality, valuable leads. Our team members hold certifications in Marketo, Hubspot and other tools to make sure we’re able to optimize towards the most valuable leads in real time.
For a free consultation, click here!